Imagine you have a website, optimized for a tablet and you want to rank higher in Google. As you know part of the ranking factors in Google are the bouncerate and the average number of visited pages on your website. When you increase the average number of visited pages and decrease the bouncerate your rankings [...]

Comscore just released a report about the mobile landscape for 2012. And great report with interesting information about mobile, smartphones, platforms (like android, iOS) and social networking. six key findings Smartphones Gain Adoption Among ‘Early Majority’, Driving Mobile Media Consumption Nearly 42 percent of all U.S. mobile subscribers now use smartphones, along with 44.0 percent [...]

Did you know that nearly 20% of the time people spent online, is spent on social networks? This and more interesting figures about social media can be found in the infographic about social media usage worldwide from invesp.com. Another interesting figure is that 25.3% of the mobile users in Spain use their mobile smartphone for [...]

Developing your own app for iOS (iPhone and iPad) or Android is one step. But getting your target audience to download your app is the second more important step. I will give some advice how to make your app appear in the Google search results. Google organic search Since last september Google has enabled the [...]

Our new office at Gild International in Barcelona has recently been renewed. It has the looks we need for our office. Chique and perfect for every day work and meeting clients and co-workers. We even have a restaurant now for lunch. Even a short meeting outside is possible Please make an appointment to see what [...]

Thanks for working with us in 2011. We would like to work with you in 2012 for the search engine optimization of your website, improve your conversion ratio and set-up a social media strategy! I wish you a very successful 2012! Patrick Mulder

While visiting New York today I noticed the roll-out of Google Offers. Google Offers give you a detailed personalised coupon. I think this will beat Groupon in the coupon war because it’s personal and based on: your location, home, work and favorite hangouts your preferences, what do you like (sport, music, art, travel etc.) the [...]

The tourism department of the city Benidorm located on the beautiful Costa Blanca shows how to use social media in a good way. I noticed a tweet today in which they answered a question about “where to find a good sigarshop in Benidorm“. The twitter team replied within 5 minutes and showed me the special [...]

Care Plus/Tropenzorg bv chooses AdFiliate for the Internet marketing strategy and implementation and social media campaigns in Germany. AdFiliate will work closely with the German PR agency Lucy Turpin Communications to improve the visability of Care Plus in the German online market. Tropicare Director Arnoud Aalbersberg : “The partnership with Patrick Mulder fits with Tropicare, [...]

I found an interesting article on the TNW about the Facebook newsfeed. As everyone gets more friends you might find out that you don’t see everyone’s updates anymore. This is because Facebook give a certain “weight” to an update. There even is a formula for it The Next Web found out. Facebook formula? The formula [...]